Cloudflare has added tools for analyzing how visible websites are to artificial intelligence assistants and agents. One checks whether content can be found and processed, while the other examines whether it is cited or mentioned in AI-generated answers.
Can an AI agent read the site?
Agent Readiness checks whether an agent can discover, access, and correctly process the content of a website.
The tool reviews elements such as the robots.txt file, sitemap, server headers, and the availability of machine-readable content. It then provides an overall assessment to help identify technical problems.
A good score suggests that the site is better prepared for agents, but it does not measure the quality or usefulness of its content by itself.
Does AI cite or mention the brand?
AEO Visibility Dashboard analyzes how a site appears in answers produced by artificial intelligence assistants.
Its metrics include citation frequency, mention frequency, visibility within an answer, and presence compared with other websites in the same category.
This can show whether an assistant uses the website as a source, mentions the brand without linking to it, or highlights other alternatives. Cloudflare also combines these evaluations with activity observed across its network to show how agents access content.
The difference between SEO and AEO
SEO aims to improve a page’s presence in search results from services such as Google or Bing. AEO examines whether content appears inside direct answers generated by AI assistants.
Agent Readiness serves a different purpose by checking whether agents can technically access and understand the website. The three approaches can complement one another, but none completely replaces the others.
Availability and limitations
AEO Visibility Dashboard was introduced as an early-access feature. Interested customers can request access through the Cloudflare dashboard, so it may not be enabled automatically for every account.
These tools can measure visibility and identify problems, but they do not guarantee that an assistant will recommend the site. They also do not ensure more visits, sales, or higher search rankings because answers may change depending on the query, model, and time of evaluation.
